Marketing Toolkit
MPRINT is supported by a coordinated marketing campaign spanning press, digital platforms, social media and partner networks.Alongside this, we are keen to work collaboratively with clubs, patron groups and cultural organisations to maximise engagement - whether through member communications, private visits, dedicated offers or tailored content.
Organisations that actively engage with the Fair and share opportunities with their members are often best placed to benefit from stronger awareness, participation and audience engagement.
MARKETING ASSETS
Approved campaign imagery, event copy, and photos are available for download. These assets must not be altered.
CAMPAIGN IMAGERY
Approved campaign visuals for promotional use.
View here
PRESS RELEASE
Download the official press release and key event information.
Download
EVENT COPY
Approved event description and copy for listings and promotion.
View here
To support a clear and consistent presentation of IMPRINT across member communications, newsletters, websites and social media, we have provided a selection of approved brand assets for promotional use.
Please use supplied artwork wherever possible and avoid recreating or modifying logos. Please refer to our event copy for our brand voice.
Logo
Download approved IMPRINT logos below for use across print and digital communications.
BRAND GUIDELINES
PRIMARY LOGO (Black)
Recommended for use on light backgrounds across newsletters, websites, social media and printed materials.
REVERSED LOGO (White)
Recommended for use on dark backgrounds across newsletters, websites, social media and printed materials.
Colour Accent
Where colour is required, please use the IMPRINT accent colour to maintain consistency across communications.
Primary Accent
HEX: #024B49
RGB: 2 / 75 / 73
Neutral black and white applications are preferred where colour is not required.
Please:
✓ Use supplied artwork wherever possible
✓ Maintain clear space around the logo
✓ Use the reversed logo on dark backgrounds
Please avoid:
✕ Stretching or distorting the logo
✕ Altering colours or typography
✕ Placing logos on visually busy backgrounds
Logo Use
Please tag IMPRINT in all promotional posts and use the official event hashtag. Please see social media handles below:
INSTAGRAM | @imprintartfair
FACEBOOK | @imprintartfair
TWITTER | @imprintartfair
LINKEDIN | @imprintartfair
WEBSITE imprintartfair.com
#IMPRINT