28 October | Preview Evening
Opening Night
Campaign Objective
Invite audiences to join the opening of Imprint Art Fair and celebrate the launch of the inaugural edition.
This campaign is aimed at creating excitement around Preview Evening while encouraging any remaining bookings and reminding invited guests of the event.
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Wednesday 28 October 2026
This campaign is intended for use on the day of Preview Evening.
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This campaign is particularly suited to:
Preview guests
Members
Collectors
VIPs
Corporate clients
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Email
Website
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When adapting the copy below, we recommend focusing on the following themes:
Imprint opens today.
Welcome guests.
Build excitement.
Encourage engagement throughout the evening.
Campaign Assets
The recommended creative assets for this campaign. Each image has been prepared specifically for the communications below. Additional photography, logos and supporting graphics can be found in the Marketing Toolkit.
Email & Newsletter
One landscape banner optimised for email headers and newsletters.
Download Here
Website
One square graphic suitable for Instagram, Facebook and X.
Download Here
Communications Library
[Copy]
Newsletter
[Copy]
[Copy]
Instagram Stories
Story 1
The Discovery Programme has been announced.
Story 2
Discover over 250 contemporary artists this October.
Story 3
Tickets on sale from 27 August.
Need Something Different?
If you'd like bespoke wording, alternative imagery or campaign assets tailored to your audience, we'd be delighted to help.
Please contact the Imprint team.